The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution
A Nonfiction, Science, Social Media book. Twitter is your window to relevance , but Facebook is your home page for the Social Web...
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- Filetype: PDF
- Pages: 304 pages
- ISBN: 9781118077559 / 1118077555
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More About The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution
Twitter is your window to relevance , but Facebook is your home page for the Social Web Brian Solis, End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution //
A good book, it reminded me of Paco Underhill's "Why We Buy" without the heavy statistical side. This takes more of a case study approach, with good graphics of technical concepts such as "tag clouds". It also crosses over from a "how-to" marketing book using new technology, into strategic thinking and managing change concepts. His... This is available in electronic format and I read it on my iPad. I read a social media book every month but Brian is by far one of the best thought leaders in the social business space. This book is loaded with case studies and helpful data that Brian breaks down into tangible meaning.
