Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas
A Business, Pop Culture, Culture book. We need [retail] shelf space to serve as our deep space. We are going to put things...
Welcome to Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football, Burning Man, the Ford Fiesta Movement, Rube Goldberg, NFL Films, Wordle, Two and a Half Men, a 10,000-Year Symphony, and ROFLCom Memes Will Help You Create and Execute Breakthrough IdeasA Culturematic is a little machine for...
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- Filetype: PDF
- Pages: 304 pages
- ISBN: 9781422143292 / 0
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More About Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas
Burying ourselves in the cultivation of a single talent is now ill advised. What we need are lots of little projects, sent out into different parts of the world, by means of many media. Thus do we carry on that irreplaceably useful conversation between now and next. Grant McCracken, Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas // People who escape familiar groups and make contact with unfamiliar ones becomes smarter and more creative. They have what Ronald Burt calls a "vision advantage." They are no longer captives of their cultures. Grant McCracken, Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas // We need [retail] shelf space to serve as our deep space. We are going to put things there and invite the consumer to give it a try....Most consumers engage in variety seeking, in any case. Why not invite them to pursue it within a purchase instead of across purchases? Grant McCracken, Culturematic: How Reality TV, John Cheever, a Pie Lab, Julia Child, Fantasy Football . . . Will Help You Create and Execute Breakthrough Ideas //
This is a great book to listen to in the car. My head was spinning with ideas during the entirety. A culturematic, from how i understand it, is the idea that we can create culture and new ideas with existing sets of data and preconceptions and setting on a course, big or small, to throw a kink or new layer into them and thereby create... Interesting premise, and I enjoy thinking about the anthropology of pop culture, but this book could have used better editing. It's very repetitive, sometimes repeating almost the exact same sentence within one paragraph. John Cheever's name appears prominently in the subtitle, yet he is mentioned nowhere in the book. The poor editing... http://greatesthitsblog.com/category/...
